Saturday, October 5, 2019
Management Decision Making Assignment Example | Topics and Well Written Essays - 5500 words
Management Decision Making - Assignment Example It is seen that communication does not follow the proper hierarchy. It is a large organization comprising big information channels. There is a general tendency among employees to bypass their superiors and communicate with their heads directly because he is from the same company. This is a major communication issue as it leaves the supervisors unaware of important information. This creates problems for them in coordinating activities of subordinates. The project tries to analyze the situation using Viable Systems Model (VSM) under the present structure of the organization. Having done this, it tries to look at the other issues that the organization has been facing. A big part of the problem can be attributed to the cultural issues arising out of the fact that the company is owned by three shareholders from three different countries. This is considered to be the minor metaphor. The project then presents the reasons why the above two problems have been chosen as the major and minor met aphors respectively. A particular methodology has been chosen from the system of systems methodologies and the choice for the same has also been justified. Finally, Sengeââ¬â¢s five disciplines have been applied to this organization along with examples showing how each weakness can be converted to strength. The project talks about a big organization which has a number of business divisions. The business divisions are distributed among three different shareholders from three different companies. These are well-known companies established in three different countries. The major metaphor looks into the communication problems existing in the organization. The main problem exists in the communication channel in the organization. It is seen that in spite of the presence of a proper hierarchy, employees in the organization tend to bypass their supervisor and communicate with the second level in the organization.
Friday, October 4, 2019
Hyphenated American Position Paper Essay Example | Topics and Well Written Essays - 1000 words
Hyphenated American Position Paper - Essay Example In this way, the Irish-American has found a hyphenated identity through response to American perceptions of his (or her) Irishness. The grim nature of nineteenth- and early twentieth-century perceptions of Irish-Americans can be examined through a look at Nast's 1871 cartoon, reproduced below: Two particular signifiers of Irish-American stereotype are present in this picture. The character holds a bottle in one hand and a gun in the other. The bottle signifies Irish drunkenness, and the gun, violence. These stereotypes are so strongly ingrained that even a Korean-born man like myself can look at these signifiers and interpret them in the way intended by the artist. Further, the writing on the bottle - ââ¬Å"Gun Powder, Uncle Sam'sâ⬠- signifies that the Irish-Americans support their less than respectable habits with the resources of their new land. Nast also addressed Irish females in a series of cartoons about a servant named Brigid. The actual cartoons are difficult to locate , but a description can be found of her in Bronwen Walter's Outsiders Inside as a ââ¬Å"clownish Irish maid.â⬠(63) These characteristics were among America's first popular perceptions of the Irish-American. The Irish-American had much to contend with in building an identity. ... The narrator of the song applies for a job and is told, ââ¬Å"No Irish need apply,â⬠and the following occurs: I couldn't stand it longer, so a hoult [sic] of him I took, And I gave him such a welting as he'd get at Donnybrook. He hollered, Millia murther, and to get away did try, And swore he'd never write again, No Irish need apply. He made a big apology, I bid him thin [sic] good-bye, Saying: Whin [sic] next you want a bating [sic] write, No Irish need apply. (Poole, 1862) In this stanza, the narrator reclaims ownership of the violence stereotype, but turns it into an expression of pride. The final line signifies the narrator's willingness to stand up for his identity. In reclaiming this identity, he also reclaims the stereotype of the Irish-American as violent. He seems to intend an act of physical violence to be read as strength and pride instead of the byproduct of laziness associated with the trait in the Nast cartoons. This reclaiming continued long past the 1860s. Over a century later, Irish author Frank McCourt responded to these cartoons in his 1997 musical The Irish and How They Got That Way. His responses are not verbal but theatrical, as his actors perform ââ¬Å"Brigidâ⬠jokes: WOMAN 1:Mrs. Van Wick said to Brigid, 'Look at the dust on this sideboard; I can write my name in it!' WOMAN 2: Lord above, Missus, isn't it a great thing to have an education! (McCourt, 1997) In performance, as viewable on the original cast recording, the actress portraying the mistress speaks in a high-class accent. The actress portraying ââ¬Å"Brigid,â⬠by contrast, speaks in a high-pitched brogue and rolls her eyes at the punchline. This action serves as a commentary on the ridiculousness of the joke
Thursday, October 3, 2019
African creation myths Essay Example for Free
African creation myths Essay 1. Perhaps the answer that would best suit the question why life is so hard and then you die is how death is portrayed in these stories. There is suffering and hardship in oneââ¬â¢s life because of disobedience of the hardships and commands of his gods. Death ultimately becomes the only ââ¬Å"salvationâ⬠after so much hardship.à Had the living things and man obeyed the orders of their god, death would not have overcome these lives. In the story of the Plant of Life, the second wife, in her jealousy of not being considered by her husband despite the death of the first wife decided that in order to end her suffering must kill the plant that has taken the time and affection that would have been hers. Hence, ultimately, it is no wonder that in the end, the wife bears the consequent death of all living things. 2.à à Basically these African myths hold women in the same way that women are being viewed today. Women are seen as being responsible for the ills that happened to society and life in general.à For example, in the story of the Plant of Life, the second wife was blamed for being the source of death when ââ¬Å"she saw the plant and was jealous and cut it down with a hoe.â⬠(Plant of Life). Such story shows how of little value women are because if the god did not play favourites among his wives, the story would not have ended that way. As a whole, women are viewed as being the cause of tragedies. 3. This myth basically starts out as a story of creation of the world and its five elements.à However, as the story intertwined itself it became a story not of creation but of destruction as each element became defeated by the other until at last Doondari, the god who created these things came down to earth and became the eternal one.à A very good point of interest here is how the story incorporated the attributes of men like sleep, blindness, worry and death and how these attributes became defeated when all of them became proud. It would seem that the writer wanted to emphasize that pride became the reason for the fall of its attributes and in the end, it was the god who has to put everything in its place. 4. One interesting thing about this myth is how Shida Matunda got afraid when the jealous wife killed the plant which what became of his favorite wife when she died. He is a god and yet he had no hold over life when in fact, he created the world and its living things. It would seem that as a god, he too depended on ââ¬Å"higher beingsâ⬠than himself and that he attributes life on these beings such as the plant which became the plant of life. 5. Between the myth of the Disobedience of Man and the story of creation in Genesis, one common factor emerges as to why one man disobeyed his Creator.à In this African myth, the root of the disobedience is the woman who failed to follow the orders of her god not to till the soil for food while in Genesis, Eve did not take heed in Godââ¬â¢s warning not to eat the Forbidden fruit lest they will be punished. Hence, when they disobeyed the order of their gods, they were punished: the first beings in this African myth were sent with Death while Adam and Eve were banished out of the paradise that God created for them. 6. Indeed there is a great similarity between the myth Revolt Against God and the great Flood in Genesis although the manner of wiping out the face of the earth vastly differs with the version in Genesis.à In the myth of the Revolt against God, the gods wiped out the earth through fire whereas in the version of Genesis, the world was wiped out by the Great Flood.à Perhaps the reason why there is a similarity between the two stories is because we all came from the same roots.à Just like in the religions ofà Christianity and Islam that traces its roots to Abraham, these stories of cleansing the earth may have also come from one original source and just branched out after generations of passing it. 7. à à The gods in these African myths are not at all like gods but rather seemed like counterparts of men.à Although they have created the world, the living things and men, they never ceased to be like human beings who still feel the emotions of human beings or maybe they are simply reflections of the image and likeness of the beings they have created.à However, these African gods tend to be fickle-minded sometimes and would do whatever they feel like doing at the heat of the moment and that analyzing these myths, one can surmise that they are just exercising their power over their creations.
How The Economic Downturn Affected Uk Hotel Industry Economics Essay
How The Economic Downturn Affected Uk Hotel Industry Economics Essay Prior to the credit crunch which commenced in August 2007 when the European Central Bank and the US Federal Reserve put à £45bn into the financial markets (Elliott 2008 [online]), Europe, the USA and the UK were enjoying an economic boom with rising house prices and high consumer confidence (Budworth 2008 [online]). Gross Domestic Product (GDP) rose to à £381,565 Million in 2007, and household disposable income per capita to à £14,321 in the same year (Key Note 2008, p. 18). During these boom years, lending was high and borrowers able to raise large sums of money due to relaxed lending restrictions by banks. Individuals whose circumstances would have at one time barred them from borrowing were allowed to access many times their salary (Budworth 2008 [online]). Debts secured upon property were sold on to investors. Property prices thus became vastly inflated creating a bubble which burst when borrowers started to default on their loans and the value of the investments therefore fel l heavily. The huge losses by the banks leading to the collapse of Lehman Brothers in the US and the near collapse of Northern Rock in the UK meant that lending became much more difficult and banks stricter about who they lend money to. (Budworth 2008 [online]). The resulting shortage of funds due to fears about lending and lack of loans has led to a downturn in the economy, falling house prices and increasing unemployment with many firms going out of business altogether and many more making drastic savings (Budworth 2008 [online]). Further consequences include a vast increase in public spending which is predicted to take years to pay off, a predicted rise in unemployment (by the British Chamber of Commerce) to 3.2 million, wage freezes or cuts and massive job losses (The Economy News 2009 [online]). The collapse in available credit started in the USA but in these days of global trading the implications were soon felt around the world with the UK quickly facing problems. Germany, Fr ance and Italy the three largest economies in the Eurozone were officially in recession by late 2008, and others rapidly followed suit. Both Spain and Ireland have witnessed a housing bubble burst and contraction in wider economic activity (Foresight 2008, p. 7). 2.2 The Pound Against the Euro and Dollar One factor that complicates the situation somewhat is the pounds weak status against the Euro and Dollar. Sterling has lost value rapidly over the last year or so. In July 2008, one pound would still buy $2, but by November 2008 it was worth only $1.48, the lowest point for 6 years. Similarly at one point à £1 was almost equal in value to 1 Euro. While this is bad news for people buying goods or traveling outside the UK, it also means that UK goods and services become more attractively priced from the point of view of Eurozone or USA travellers (OGrady 2008 [Online]). Specifically, hotels in the UK will appear relatively cheaper since this fall in the value of sterling, and hence more attractive to inbound travellers and tourists. At the same time, it means it is less attractive for the UK holidaymaker to travel to the Eurzone or USA, and more attractive to stay at home. 3. Hotel Industry Background 3.1 Introduction The Growth Years to 2007 Hotel operators in the UK cater both to the corporate sector and consumer sector. Both are significant parts of their operations and both includes not just accommodation but also facilities such as meeting and conference rooms in the case of the corporate sector and add-on services like food and beverages for both sectors. The UK has been historically an important business destination with the growing importance of the London stock market and financial sector (Key Note 2008, p. 11). In the consumer sector most activity is accounted for by holidays and short breaks with a significant minority for wedding or party venues. The UK hotel market grew in 2008 to a value of à £11.5 billion, which is an increase of nearly 20% since 2002. This growth took place against the backdrop of a healthy worldwide economy with the global travel market recovering after the 2001 terrorist attacks (BMRC 2009, p.1). Factors influencing this growth were varied and included an increase in the number of tourists coming in to the UK in the years since 2002 and a diversification in the hotel market with increases in the budget sector as well as luxury brands. There was an increased call for upmarket brands as London in particular saw an increase in the ultra wealthy market sector for which money was no object (BMRC 2009, p.1). Other factors driving growth include the growth in internationalisation and global business, rises in disposable income, and the development of tourism from emerging economies such as former East Europe and India. The growth of the internet and online booking also paid a part as well as increased marketi ng by hoteliers (Key Note 2008 pp. 19-21). During 2008 this boom came to an end. The hotel industry was hit relatively late by the depression, and even during 2008 industry experts were proclaiming that the previous 12 months had been a time of overall growth (Cater Hotelkeeper 2009, p. 6). Occupancy rates were static in the first part of 2008, but then hotel transactions started to decline and during September 2008 occupancy fell steeply as did revenue per room (Cater Hotelkeeper 2009, p. 6). Further, developments for new hotels and improvements were cancelled and budgets reduced. 3.2 Strengths and Weaknesses of the UK Hotel Market A Key Note report identifies aspects of the UK hotel market influencing the vulnerablity or resilience to recession. On a positive note, the UK hotel market is a strong and sophisticated one with a wide range of different options to appeal to a range of different types of customer and including internationally recognised brands as well as smaller individual operators. Developments in technology and the increase of internet use over the last 10 years mean selecting and booking a trip is easier than ever before. The fact that most UK residents do not use hotels further offers an opportunity for growth, as does the potential for further increase in internet use. Restaurants attached to hotels and other such add on services provide further expansion potential. Finally, the UK is experiencing a growth in its older population, who have more time to travel. On the negative side, the hotel market is particularly vulnerable to an economic downturn as travel and trips are often seen as an area in which spending can be cut back. (Key Note 2008, pp. 48-50). Research also suggests that despite the apparently rosy outlook of the years immediately prior to 2008, the market had other issues to contend with even without recession. The long-stay leisure market (defined as those travellers staying away for five nights or more) has been in decline since 2004: the number of long-stay hotel rooms booked in 2008 was half that in 2006, at 11 million (BMRC 2009, p. 1). 4 The Impact of the Recession on the Hotel Industry in the UK: Specific Factors 4.1 Introduction This section looks at some of the factors which impact upon the Hotel industry, and why they are important. The messages are mixed. Some of the factors are detrimental to the industry while others have more positive impact. 4.1 Air Travel in Decline Although long-term growth in demand for air transport is projected, growth rates in the short to medium-term are likely to be affected by the general slowdown in the economy and by the rising cost of air travel. A market-wide study indicates that although long-term growth in demand for travel by air is expected, short to medium term projections are for negative growth in 2009 with the beginnings of recovery in 2010 (Key Note 2009, p. 10). This will have an impact upon the UK hotel market as there will be fewer travellers into the country. However, it should be bourne in mind that fewer UK holiday makers will want to holiday abroad due to financial considerations, thus boosting demand for hotels. 4.2 Collapse of the Property Market One of the hardest-hit sectors of the economy in the recession has been building as house prices have crashed and loans to finance building projects have dried up together with the market for the finished product. The UK enjoyed some of the highest periods of growth of house and other building prices, and the construction industry has been particularly badly hit by the latest recession. Developers are unable to access credit to fund large scale building schemes, so many hotel projects have been stalled (Blitz 2009 [online]). Aside from new developments, hotel owners who are unable to access further credit are also finding things more difficult. While larger operators and branded chains are able to look to the medium and long-term, over which a boom for hotel and travel are predicted due to emerging markets, smaller operators have less access to the resources which will see them through the next couple of years (Blitz 2009 [online]). 4.3 The Falling Value of the Pound The pound fell against foreign currencies until at one point in late 2008 it was worth very nearly 1 Euro. This should mean that UK services, including UK hotels and UK tourist attractions, become more attractive to visitors from overseas as they get more for their Euro or dollar. The deterioration of the global economy has certainly had an impact in reducing inbound tourism, but at the same time the pound became more attractive against the Euro: for the average visitor the cost of purchasing goods and services is approximately 10-12% cheaper than at the same time the year before (Foresight 2008, pp.1-2). Foresight predicted at the end of 2008 that while inbound tourism to the UK would fall slightly with a growth of -0.7, spend would increase by 2.4%. It should also be considered that a falling pound makes it less attractive for the UK holidaymaker to leave the country as prices across Europe will become more expensive (Foresight 2008, pp. 1-2). VisitBritain, the body which aims to promote UK tourism, has launched a à £6.5 million advertising campaign outside the UK to promote the affordability of Britain as a destination. However its calls for this investment to be matched by the UK government have not so far been successful (Mintel Market Reforecasts, 2009 [online]) 4.4 Oil prices A further factor is the price of oil, as this dictates the cost of air fares. Increased oil prices lead to raised surcharges on airfares and hence to higher flight costs. The cost to the airline is also considerable if the price of oil is high they cannot simply pass it all on to the customer. A Key Note market report noted that when prices were over $120 a barrel BA said it would find it hard to break even, easyJet commented that a rise of $1 adds à £2.5m to its operating costs, and Ryanair predicted extra costs of Euro 400m (Key Note, 2009, p. 11) Higher prices lead to a decrease in inbound flights, but equally to an increase in the number of UK residents holidaying abroad who might then consider staying within the UK. The price of oil fell from a high of nearly $150 a barrel in June 2008 to under $55 in November 2008. Oil price falls, however, can be bad news if the fall in price is due simply to a stagnant market (Foresight 2008, p. 6). 5. How the Recession has hit Specific Areas of the Hotel Market 5.1 Overview 2008 has certainly seen a fall in the market, and predictions for the next few years to 2012 are gloomy. Early 2008 showed positive trading in UK hotels, but the second half of the year had a significant deterioration with what Robert Milburn, of Www.cater.com, called fragile and volatile conditions in the trade. Numbers of overseas visitors dropped by 5% between April and June 2008, and lead-in times became shorter, with 1-2 weeks being the norm rather than 4-6 weeks. A fall of 1.8% was predicted for 2008, but the recovery in 2009 which was also predicted now seems unlikely (Key Note 2009, pp. 62-63). With rising unemployment and fears about job security, there is not simply less money to spend on luxuries such as holidays and hotels, but also an increasing perception amongst consumers that they should make do and mend; the spendthrift attitude which characterised the 1990s and years to 2008 has been replaced by a notion that one should save rather than splurge. Even by the end of 2008, predictions were being made that 2009 will see less tourism overseas than in 2008, a situation which has occurred only twice in the last 40 years (Foresight 2008, p.3). Mintel predict a significant drop in the hotel market which will take some time to recover from, based on figures from the International Passenger Survey and trade sources. Their figures for revenue raised per available room also indicate that the hotel sector is struggling in both London and the regions (Mintel Market Reforecasts 2009, [online]) In the hotel industry worldwide, occupancy rates are declining and revenue per room are also dropping (FT.com 2009 [online]). Average room rates in the UK have dropped to around à £100 per night and demand is low (Blitz 2009 [online]). It would seem at first glance that the industry faces a challenging time during 2009 and into 2010 at least, however there is also some positives; holidays are seen by the consumer as very important, and the UK is perceived by holidaymakers around the world as an excellent destination (it is the 6th most visited country world wide and is ranked forth in the Anholt-GfK Nations Brand Index in terms of Tourism (Foresight 2008 p. 8)). Mintel predict that while holidays will be reduced by consumers they will not be cut out altogether and the average family will continue to take one main holiday per year as this type of break has become ingrained in the consumer mindset as more of a right than a privilege (Mintel Market Reforecasts 2009 [online]). Whereas t he overseas holiday market will fall slightly in 2009 and 2010, the UK market will simply stagnate (Mintel Market Reforecasts 2009 [online]). The following sections examine events in and predictions for particular sub-sections of the hotel market in the UK. 5.2 Business Travel As the global recession deepens, business travel will suffer. Companies who remain in business will seek to cut their expenses by reducing spend on business travel, cutting trips to the absolute minimum and using cheaper hotels (Foresight 2008, p. 7). The 2009 Key Note report notes that domestic business travel within the UK, which also impacts upon hotel usage, will also decline. The market is expected to increase very slightly from 2011, but will remain generally static over the 2008 to 2012 period. Inflation will lead to a marginal increase in expenditure, but as inflation affects all sectors, should be discounted. See Table 1: Forecast UK Market, Domestic Business Travel, 2008-2012 2008 2009 2010 2011 2012 Trips (000) 18,500 18,300 18,000 18,200 18,500 Percent change year on year -3.1 -1.1 -1.6 1.1 1.6 Expenditure (à £M) 4550 4590 4600 4670 4800 Percent Change year on year 0.4 0.9 0.2 1.5 2.8 Table 1: domestic business travel in the UK excluding those trips which do not require an overnight stay (adapted from Key Note 2009, p. 29) The same report shows that the forecast for inbound business travel people travelling from overseas to carry out business in the UK is also poor. The rate of growth in 2008-2009 slowed as the world economy slumps. While the rate does not actually go into decline, it slows to near 0. (Key Note, 2009, pp. 29-31). 5.2 Consumer (Non-Business) Travel The domestic travel area offers some possible positives for the industry as a whole. It is arguably the case that tourism and the hotel industry in the UK are better placed to withstand the results of a recession than either other industries or other holiday destinations. The reputation of the UK as a whole is very strong as a destination, as is that of England in particular.A 2008 survey by Visit Britain of 614 respondents based in the UK who regularly take short breaks reported that 9 out of 10 people consider England when choosing a short break. The branding of England has improved over the course of this tracker study, 58% of respondents say it is their favourite holiday destination considered. It is considered easy to get around and seen as having beautiful scenery (Visit Britain 2008, p.2). Short breaks account for almost 2/3 of breaks taken in the UK, so these findings are significant for the industry as a whole. (Bainbridge 2009, p. 1). Another consideration is the rising concern with being green and the impact of frequent air travel on the environment (Bainbridge 2009, p. 1). Consumers who want to reduce their carbon footprint and impact upon the environment are increasingly opting to stay within the UK (Bainbridge 2009, p. 1). What Bainbridge does not highlight, however, is that the new concern for green issues is not completely beneficial. Tourists from overseas will be equally concerned to cut their travel abroad, so this could also reduce inbound tourism into the UK. Research is conflicting with some showing that interest in saving the environment is fairly low priority for the majority of consumers and other studies confirming the idea that green issues will become increasingly important (Key Note 2009, p. 49). Hoseasons, the self-catering leader, also take this view, claiming that more people are choosing to holiday in the UK because of a demand for a green and alternative to flying abroad. Similarly, the fer ry lines entered 2008 assuming that demand would increase for their services as a greener alternative (Key Note 2009, p. 49). 5.3 Short Breaks A 2009 report confirms that although the market for UK short breaks taken by UK residents is not forecast to grow much over the next year or so, nor is it expected to fall. Key Note predict the following (Table 2): 2008 2009 2010 2011 2012 Volume of trips (in Millions) 55.0 57.0 60.0 60.0 62.0 Value (à £M) 8,000 8,700 9,300 9,500 9,900 Table 2: Forecast UK Short-Break Holiday Market Key Note also point out the conflicting factors at work in the non-business UK short break holiday market. It has been mentioned that holidays are very important to the UK public, moreover a short break can be taken where a long one might be rejected. However, research also suggests that while the main holiday is sacrosanct, short breaks are easier to do without, but this might relate to overseas breaks rather than UK ones. To further complicate the issue, as people are increasingly slow to sell their properties they might be expected to treat themselves to more short holidays rather than suffer the cost of moving house. The poor sterling rates also encourage people to stay within the UK for these breaks. On the other hand, family finances are being squeezed by job losses and the psychologies of a recession, and could deter people from spending on any kind of holidays. Overall there is no way of knowing whether an economic downturn is good or bad news (Key Note, 2009, p. 49) 5.4 Budget Hotels and Holidays 5.4.1 Overview The UK has the most expensive rates for hotels in Europe, and average prices rose by 12% in 2007 to an average of just over à £100 per night. Londons exceptionally expensive rates influence this figure (Key Note 2009, p. 50). Against this background, and bearing in mind the recession, a move towards increasing the number of budget hotels seems inevitable. Previous expansion in the hotel industry has concentrated on the luxury end of the market with the growth of boutique hotels and the interest in catering to the super-rich. While this seems unfortunate given the recession, it is not obviously a bad strategy as historically the luxury market has been shown to reflect the economy more slowly than the rest of the market. (Key Note 2009, p. 92) In October 2007, Marriott estimated the growth in revenue per available room at between 5% and 7% in 2008; however, by May 2008, this had been revised to between 3% and 5%. As clients reduce their spending, it is likely that over-supply will be seen in the market and this will lead to some brand rationalisation (Key Note 2009, p. 92). One predicable result of the recession is to increase interest in budget holidays and cheaper hotels. The Visit Britain survey of UK residents who take short breaks reported in March 2008 that price had now overtaken other factors in choosing where to stay (Visit Britain 2008, p.2). This is likely to increase as the UK moves deeper into recession. The budget hotel market was under development even before the recession set in. Established brands such as Travelodge and Premier Inn expanded their operations, and they were joined by the Purple Hotels from the Real Hotel Group. Hilton also developed plans for a budget hotel chain, and CitizenM, a design-led brand, was developed. Other brands include Nitenite and Yotel, built at low cost using prefabrication techniques. The growth in the market has led to further segmentation in the sector with introduction of upmarket tiers to the budget range (for example Holiday Inns Express brand (Key Note 2008, p. 16) A Key Note report written at the beginning of the recession predicted that the mid-range hotels would be the main casualty of shrinking demand. The problems with the economy were exacerbated in the hotel industry by the recent increase in energy and food costs ( Key Note 2008, p. 11) 5.4.2 Business Budget Hotels As Bainbridge points out, budget hotels have benefited by both business and holiday customers downgrading in the recession. Some budget hotels have increased the range of facilities they offer to includes free wi-fi, breakfast and similar to accommodate a new business clientele. Whitbreads budget chain, Premier Inn, for example (the UKs biggest hotel brand) is upgrading its rooms with flat screen TV, air-conditioning and Freeview, and has seen sales for its business account scheme increase 36% over the previous year to February 2008. (Bainbridge, 2009, p. 1). This increase in the number of business travellers using budget hotels since the start of the recession in 2008 is corroborated by research by BDRC in 2009. They report that budget brands are consciously aiming to compete with mid-market brands by strategies such as the ones mentioned above. This drive has been rewarded by better standing in business advertising awareness for the budget hotel brands. (BDRC 2009 [online]) Key Note also report that mid-market business hotels are likely to suffer as they are positioned between the value and luxury hotel options, and what they call tiering, or introducing of levels in to the budget range, will also affect the mid-market brands (Key Note 2009, p. 92). 5.4.3 Consumer Budget Hotels For the non-business traveller, accommodation quality is very important in UK breaks. While travellers abroad endure less than perfect accommodation because costs are low and the weather good, within the UK they demand better quality. One issue is that bed-and-breakfasts and guest houses are notoriously prone to poorly-run individual establishments, leading to calls for the market to be tightened. However the budget hotel sector has grown and has mopped up some of the non-business market as well. The fact that there are many chains available in this sector means travellers can be reassured regarding expectations and quality as they are buying into a brand name. This is particularly true in London a popular choice for consumer short breaks where hotels are notoriously expensive (Key Note 2009, p. 50). 5.5 Staff and Recruitment Impact The recession has had a severe impact on the hotel recruitment market, and it is unlikely to recover before 2010. Job cuts look set to reach 600,000 as businesses and consumers cut spending. The Chartered Institute of Personnel and Development warned of the toughest year in more than 2 decades, and their predictions were backed up by a survey of 150+ senior management in the hotel industry carried out by the recruitment specialists Admiral Group which revealed that over 2/3rds of those surveyed were going to delay recruitment decisions, and put fast-track graduate programmes had on hold (Sharkey 2009, p. 7). These findings are reiterated by the results of a study by Deloitte in 2008 which predicted that the downturn could cut new jobs in the sector by 100,000 with a corresponding dramatic shrink in the UK tourism industry. A recession could see a à £11b reduction in the economic input by visitors to the UK, currently worth à £114b or 8.2% of the UKs GDP. The British Hospitality Ass ociation also criticised the lack of help from the Government (Thomas 2008, p. 9) One less gloomy prediction is that the recession will have less impact as the hospitality market in general and the hotel market in particular is more diverse than in the past, with some opportunities actually being created particularly in the casual and budget dining and contract catering sectors. This is reinforced by a survey carried out by the British Hospitality Association which shows that the contract catering sector has grown and will continue to do so in the recession (Druce 2009, p. 7) 5.6 Room Occupancy and Prices Room occupancy rates the percentage of nights that hotel rooms are in active use have been increasing since 2005. This is good for hotel operators as it allows them to repay investments and reap more return for their money. In 2007 there was a 1% point rise in domestic occupancy (61% in 2006, with the 2003 rate being 59%). This pre-dated the recession and was a result of the strength of sterling at this time (Key Note 2008, p. 14) Returns in terms of paid accommodation in the UK show a surprising result. Gains were still made in 2008, and a report by Deloitte showed that in the early part of the year revenue per room grew strongly (Caterer Hotelkeeper 2009, p. 6), which is unusual as the recession started to set in during this year for most parts of the UK economy. However, this seems to be a function of gains made at either end of the booking season. Early bookings would have been made before worries about the economy set in, and late bookings made might have been as a result of last-minute demand and hence prices paid were higher (Key Note 2008, p. 15) 5.7. Smaller and Specialist Sectors The result of the recession can also be traced in the smaller and specialist areas of the UK hotel market. For hotel operators, boom areas in these sectors are not necessarily a good thing, as will be shown. 5.7.1 Activity Holidays Activity holidays overseas were enjoying a boom in recent years, however for the next few years the market is predicted to grow less rapidly, whereas activity holidays in the UK are predicted to rise. In 2010 for example the total no of activity holidays in Millions taken by UK residents was predicted before the recession at 11.5; this was revised to 10.8, with 2011, originally predicted to total 12 million was revised to 11.4. By contrast, predictions about UK activity holidays have been revised upwards: the 2011 level was predicted at 5.0 million, and this was revised to 5.3 million. (Mintel Market Reforecasts 2009 [online]). The impact for hoteliers is mixed. If the holiday involves hotel stay, then the news is good; however if the accommodation is self-catering the hotel operator will lose out. 5.7.2 All-Inclusive Holidays All inclusive holidays, a sector which has been in decline in recent years due apparently to the increasing ease of online booking and ease of finding information, are now predicted to rise over the short-term as they allow all holiday costs to be known in advance and paid for up front. Both Thomas Cook and TUI are aiming to increase their all-inclusive capacity (Mintel Market Reforecasts 2009 [online]) 5.7.3 Camping and Caravaning Holidays This sector enjoyed a boom in the 1960s and early 1970s but with the advent of cheap overseas package holidays has been in decline. However, Mintel predict that these holidays are an attractive option for the budget conscious consumer, and will benefit from the increase of families who elect to stay in the UK in 2009 and 2010 for financial reasons. They point out that the Camping and Caravanning club had their best ever year for recruitment of new members in 2008 (Mintel Market Reforecast, 2009 [online]). Domestic camping holidays are predicted to do rather better over the next couple of years before the long-term trend towards decline reinstates itself. The growth in this area is not good news for the hotelier, as by definition a stay in a hotel is ruled out for this holiday type. 5.7.4 Others Other sectors, for example boating holidays, have also been affected. Even where the market remains buoyant boating and luxury holidays growth prediction has been downgraded and is expected to occur at a slower rate than predicted (Mintel Market Reforecasts 2009 [online]). Sectors of the UK market which are predicted to do well include coach holidays within the UK which are seen as a budget option and so are fairly resilient to an economic downturn, and heritage tourism as well as holiday centres like Centre Parcs. Mintel see the latter as particularly resilient as they are both percieved as a budget option and are attractive to the UK consumer as they offer pay in advance all-in-one packages. An increase in coach holidays is also good to some extent for the hotelier, although the bulk of coach holiday operators chose low-cost hotels where price margins are cut very low, as the coach holiday is seen as a price-conscious alternative to the consumer. 6. Lessons Learned from Previous Economic Downturns The last time a recession occurred in the hotel industry was in the wake of the 2001 September 11th terrorist attacks on the Twin Towers in New York. The Sept 11th attacks and anthrax scare which followed caused uncertainty about the short and medium-term economic futures and had an impact upon travel and tourism plans leading to a reduction in hotel use and travel. In the US these areas, along with airlines were significantly affected in the aftermath of the terrorist attack. (Mintel Market Reforecasts, 2009 [online]). In the recession of the early years of the 21st century, the response to the challenge was to discount room rates heavily, however this strategy was of questionable use. The heavy discounting was intended to boost occupancy level, however this necessarily led to less profitability and income; it took years to recover from this as consumers became used to the lower prices. As Bloss (2009) points out, the tactic is also very easy to copy by competitors and hence a risky one. 7. Conclusion. The UK hotel market has certainly been affected by the economic downturn. The above looked at the background to the recession and how it has affected the corporate and consumer sector. While the sector has certainly been impacted with job cuts, slower, stagnating or declining predictions and less building projects, there are some positives for the UK market as holiday makers elect to stay at home rather than travel abroad.
Wednesday, October 2, 2019
Procter & Gamble Rely Tampons Case Study Essay -- essays research pape
Abstract The purpose of this research paper is that to present the difficulties Procter & Gamble faced in the early 1980à ¡Ã ¦s due to a correlation between the companyà ¡Ã ¦s Rely tampon and the disease Toxic Shock Syndrome (TSS). Also, how the company handled the findings before and after new laws were passed by Congress giving the Food and Drug Administration (FDA) the authority to regulate medical devices, which included tampons. Thereafter, I will analyze the ethical issues relevant to this case within a SWOT analysis. Introduction Corporate Social Responsibility (CSR) is about how companies manage their business processes to produce a positive impact on society. Companies introduce new products in markets, usually after testing concludes that the product is safe for use or consumption. It is nearly impossible for a company to truly know all of the potential risks a brand new product may have, even after thorough testing. However, once a company receives reports that its product may be causing harm to consumers, it is their responsibility to conduct more research and tests to rule-out any possible truth in the reports. This is what a socially responsible company would do, one who is preoccupied not only with their bottom-line, but one that is also worried about its customers. After Procter & Gamble introduced its Rely tampon in the market in the 1970à ¡Ã ¦s, the company began receiving reports as early as 1975 that the product was causing a rare but possibly deadly disease, TSS (Toxic Shock Syndrome). This product was not made with cotton as the competitorsà ¡Ã ¦ tampons. The Rely tampon was made with synthetics, like carboxymethylcellulose and polyester in order to be the first extended wear and most absorbent tampon in the market. I will first discuss these reports and what the companyà ¡Ã ¦s initial response was. Next, I will elaborate on the case and the companyà ¡Ã ¦s course of action following the passing of new laws and further research conducted by the Center for Disease Control (CDC), the illnesses and the women affected by these decisions. Following, I will conduct a SWOT Analysis of the company in which I will include relevant ethic theories pertaining to the case. Finally, I will conclude and provide recommendations based on my findings. Company History William Procter, who emigrated from England, and James Gamble, who emigrated from Ireland, met... ...er menstruation or any accidents. References: www.pg.com/translations/history_pdf/english_history.pdf http://finance.yahoo.com/q/pr?s=PG http://www.hoovers.com/gillette/--ID__10655--/free-co-factsheet.xhtml http://sev.prnewswire.com/retail/20041209/CLTH02809122004-1.html http://www.pg.com/content/pdf/04_news/agl_2004_shareholders_speech.pdf http://www.mum.org./relyart7.htm http://www.citizen.org/congress/civjus/tort/articles.cfm?ID=802 Armand, Lione, Kapecki, Jon. 1975. à ¡Ã §Testing Tampons in Rochester: just what can you Rely on?à ¡Ã ¨ Jul23-Aug5. Rochester Patriot. Vol.3, No.14 Meadows, Michelle. 2000. à ¡Ã §Tampon Safety, TSS Now Rare, but Women Still Should Take Careà ¡Ã ¨. March-April. FDA Consumer Magazine. http://www.fda.gov/fdac/features/2000/200_tss.html Klein, Joel MD. 2004. à ¡Ã §Toxic Shock Syndromeà ¡Ã ¨. Nemours Foundation. January, 2004. http://kidshealth.org/PageManager.jsp?dn=KidsHealth&lic=1&ps=207&cat_id=20015&article_set=20277 Foote, Susan B. 1984. à ¡Ã §Corporate responsibility in a changing legal environmentà ¡Ã ¨. California Management Review. Spring. V.26, p. 217-228. Hostman, Barry M. 2000. à ¡Ã § Author Found a Web of Paranoia, Secrecyà ¡Ã ¨ 01March. The Cincinnati Post.
Tuesday, October 1, 2019
I AM SAM :: essays research papers
I Am Sam was an enlighten story of a struggle of a man and his daughter to stay together. In this movie the director showed the viewers a realistic situation between family and state. The director also did an excellent job portraying the illustration of the main character (Sam) and his daughter (Lucy) personal struggle within. This story showed the importance of love and family. The movie I Am Sam introduces conflict between the family and state. The main character (Sam) and his daughter (Lucy) represent the family and Social Services represent the state. The conflict is first seen in the movie when Samââ¬â¢s daughter Lucy becomes age seven. At the age of seven Lucy is smarter than her mentally-retarded forty year-old man with autistic tendencies. When the Department of Social Services discovers this situation they take action. The conflict also toke place due to the fact that Sam had to rely on help from his friends, including his eccentric neighbor (Diane Wiest) and a lovable group of similarly challenged friends to care for his child. Samââ¬â¢s struggle within himself was a hard and usual struggle unlike any thing that ordinary people go through in their every day life. He didnââ¬â¢t just have to adjust to the fact that the mother of his child left him alone with their child after giving birth. Sam was an mentally-retarded forty year-old man with autistic tendencies, who had the responsibility of raising a daughter. His daughter Lucy on the other hand had her own battle to fight. Lucy realizing at the age seven she was smarter than her farther. Even at a young age Lucy understood the importance of this and tried to hide this.
Walt Disney: the Man Behind the Magic
Disney's empire has spread throughout the world, with his films being translated Into dozens of languages and his theme parks being located in many different countries. Animation became an important part of society with the innovative mind of Walt Disney who shook up the 20th Century with his quirky characters and charming storyline. Walter Alias Disney was born on December 5, 1901 in Chicago, Illinois. Walt Disney was named after his father, Ells Disney who was ââ¬Å"a peripatetic carpenter, farmer, and a bulling contractorâ⬠that would do any Job he could find do make money for his Emily.His mother, Flora Disney, spent most of her time as a public school teacher. Alias and Flora had five children: Herbert, Raymond, Roy, Walt, and Ruth in order of oldest to youngest, descending in age with Herbert being their oldest. Soon after Walt was born, ââ¬Å"the family moved to a farm near Marline, Missouri, a typical small Midwestern town. â⬠There Walt Disney started studying th e art of cartooning and even attended classes at the Kansas City Art Institute and School of Design. Chicago called the Disney back to the windy city In 1917 when ââ¬Å"Walt entered McKinley HighSchool, where he took photographs, made drawings for the school paper, and studied cartooning on the side. â⬠Disney eventually striver to become a newspaper cartoonist when he graduated (Crotchet). Walt Disney's childhood dream of being a newspaper cartoonist was shattered with the outbreak of World War I In which he participated as an ambulance driver for the American Red Cross In France and Germany (Crotchet). When Disney got back home he started pursuing his career as a cartoonist again with ââ¬Å"little than a public education, a few art courses in Chicago, and a year's service as an ambulance driver n France. He tried to open an animation studio in Kansas City with his previously listed experience and five hundred dollars of poker winnings he had made overseas. Disney was not su ccessful in his attempts, though, and he ended up even worse off than he had been before. He was seen sitting on a box, eating cold beans from a can and dry bread (Nilsson). Diane Disney Miller, his daughter, recalled her father telling her of his misfortunes before his fame and said that, ââ¬Å"when Dad was telling me this story I asked, Wasn't this about the low point of your life? And he said, No, it wasn't ad.I love beans'. â⬠Disney's adult life was full of struggles to reach his dreams but Walt fell for his secretary, Lillian, and they were married on July 13, 1925 (Sitting 40). Even with his unfortunate situations and hopelessness at times, ââ¬Å"by the time he was 30 years old, Walt Disney had become a public figureâ⬠(Finch 15). Back in Kansas City together. The dynamic duo ââ¬Å"acquired a secondhand movie camera with which they made one and two minute animated advertising films for distribution in local theaters. â⬠Finally things had begun to look up fo r the two when aNew York film distributor cheated them out of their money and they were forced to ââ¬Å"file for bankruptcy in 1923â⬠(Crotchet). When Disney moved to California to pursue a career as a cinematographer, lowers stayed behind (Finch 50). Surprisingly, one of Disney's Alice films compelled Walt and Roy, his brother, to open another studio in Los Angels. Although, the Disney brothers realized they needed the fellow cartoonist's genius at Disney Brothers Productions in California (Finch 50). Walt Disney decided to ââ¬Å"change the company name from Disney Brothers Studio to WaltDisney Studioâ⬠(Sitting 42). Some believe it was his selfish decision to hog all of the fame, but supposedly it was Roy Disney who suggested the new studio name (Sitting 43). The Great Depression and its economic hardships that came along with it in the early sass's hardly hurt Disney. Walt Disney tried his hardest to make his cartoons appeal to audiences all over the world, so he made money in spite of everyone else's suffering. Many people know that Walt Disney wasn't the sole animator of his characters, but most do not know Just who he worked with in the beginning (Crotchet).Pub lowers who was said to be ââ¬Å"easily the best animator of the day' was Disney's other half (Finch 49). Together they invented one of their first characters that became semi- famous, the character was named Oswald the Lucky Rabbit. Oswald was one of Disney's most famous characters of his early career which ââ¬Å"propitiously launched their small enterprise. â⬠1927 was a huge year for lowers and Disney, little did the men know that they were designing what would become Disney's most prized, well- known character ââ¬Å"a cheerful, energetic, and mischievous mouse calledMackey' (Crotchet). Although most credit for Mackey Mouse is given to Walt Disney, lowers was primarily responsible for perfecting Mickey's physical characteristics (Finch 49). lowers may have been responsible fo r Mickey's physical characteristics, but Walt Disney invented his personality and behaviors. Mickey's voice was ââ¬Å"supplied by Disney himself, a task which he continued to perform for many years after. â⬠After Mackey, Disney and lowers developed many legendary characters such as Pluto, Goofy, and the prominent Donald Fauntleroy Duck. Donald F.Duck came into existence when Clarence Nash, one of Disney's employees, witnessed an ill-mannered duck at the park and became greatly amused. Disney loved the impression Nash gave, so Nash provided the comical, aggressive voice for Mr.. Duck (Alexander). During the early days of Disney, the cartoon sketches called Laugh-O-Grams that were soundless were popular as well as a ââ¬Å"series of seven minute fairy tales that combined both live action and animation called Alice in Cortland. â⬠Disney was able to distribute his films at $1 ,500 each at times, which helped launch what was his mall business at the time.Talkies were being i ntroduced into society and he began to ââ¬Å"recognize the possibilities for sound in animated cartoon films. â⬠Disney's third Mackey Mouse cartoon, Steamboat Willie was fully equipped with music and voices, and it totally overshadowed his last soundless cartoons. Steamboat Willie appeared in 1928 and ââ¬Å"was a sensationâ⬠(Crotchet). Walt Disney began making his first full called Snow White and the Seven Dwarfs and cost Walt Disney $1 but over the years has made over $20,000,000 (Davidson 73).Roy Disney tried to bring in more none by ââ¬Å"franchising the tie-in sales with the cartoons of Mackey Mouse and Donald Duck watches, dolls, shirts, and tops which reaped more wealth for the companyâ⬠(Crotchet). Walt Disney passed away from lung cancer on December 1 5th, 1966 in Los Angels, California at the age of 65 years old. The Disney Company, which changed its name again in the sass's, became one of the ââ¬Å"world's largest entertainment conglomeratesâ⬠(Cr otchet). Disney's words, planned and unplanned, were translated into numerous languages and his image could be found on any magazine or swapper across the world (Finch 15).Disney has said, ââ¬Å"Maybe it's because I Just make what I like- good human stories where you can get with people and prove that the better things of life can be as interesting as the sordid things,â⬠which is Just the attitude and way of thinking that almost everyone loves about the man behind the magic (Davidson 74). Disney's Mackey Mouse and Donald Duck, the first two characters to be multilingual, were great successes overseas. Disney has become the ââ¬Å"world's most celebrated entertainer and possibly its best-known non-political public guruâ⬠from the spread of his achievements.
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