Market Analysis Essay Example | Topics and Well Written Essays - 1000 words

Market Analysis - Essay Example Home players want appropriate individual experience while online gamers want opportunities of good time to cooperate and compete with other players and socializing. Based on the current access of internet statistics and patterns of buying games, researched by analyst groups, the number of online game customers in the United States is approximately 100 million. On the broader global market, this may extend to approximately 400 million customers. The content of the present paper is a market analysis of CanGo Company Inc. The purpose of this market research/analysis is to determine how the company can increase its sales volume before the end of this year. This analysis presents CanGo’s market strengths and opportunities. CanGo is a company that was founded in a couple of years ago and the goal of this market analysis paper is to get the company in the right channel. The largest opportunity of the company at present is to get a stable online game and run (Bloomberg, 2009). CanGo has established the right platform of increasing its sales volume and attracting a large number of customers. This is the fastest way of getting the name of the company in the market. Online gaming is currently touching millions of potential clients internationally. The size of the online gaming industry is currently experiencing a very strong growth. Most of the Digital Software Associations estimate that the total of online gaming sites’ users is currently increasing from 10 to 15 percent every month. In CanGo Company Inc. The estimates are that the customers of online gaming will adjust from $ 2 billion in 2013 to approximately five billion dollars by the end of this year. According to the Internet Moms. Com, E-Commerce is currently becoming more common. The reason is that internet shopping and hectic lifestyle with E-Commerce is highly convenient and time saving. There are predictions that the e - commerce market will